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Diego Simeone launches biography

Diego Simeone, one of the most successful coaches in the history of Atletico Madrid, launched his new book today. At a press conference in the Vicente Calderon, El Cholo presented his book, called "Creer".


After a string of successful seasons at Atletico, the legendary coach and former Argentina international felt it was time to share his experience. According to sister and manager Natalia Simeone, the book's title is the "best way to sum up the life of someone who always wants more".


"Creer" is on sale as of today.